1. Establish Your Online Foundation

(This replaces the outdated “Marketing Hub + Online Essentials” language.)

Start with: The Marketing Hub (Your Business Engine)

Your Marketing Hub gives you everything you need to start attracting and following up with new customers from day one:

• Your branded Hub Site
• Email marketing (FreedomMail)
• Ready-made funnels that are already built for you
• Contact manager + tracking
• Resource Center content for your audience
• Social marketing content (generic, ready-to-use)
• The Wellness Discovery experience (Learn & Earn)

👉This step is all about having a real business foundation — without building anything from scratch.

2. Build Your Skills & Confidence

(Replace “Skill Development” with something more meaningful to your brand.)

“Learn the fundamentals in the Wellness Educator’s Academy”

Your Academy training teaches you:

• How to lead with education instead of sales
• How to talk about wellness with confidence
• How to use your Hub + funnels
• How to guide customers into Learn & Earn
• How to nurture your audience naturally
• How to explain the business opportunity authentically

👉This gives them the mindset + skillset to succeed.

3. Launch Your Wellness Community

(This replaces the old Launch Pad copy.)

Your Wellness Community Launch Pad helps you:

• Get your Facebook Page fully branded
• Set up your Discovery Group
• Set up your Retention Group
• Install done-for-you onboarding posts
• Launch your community with confidence

👉This is your “grand opening” — the online home for your wellness audience.

4. Grow Your Audience With Magnetic Content

(This is where the new YFP Content Studio belongs.)

Option A (everyone):

• Access to generic, wellness-friendly content
• Posts for Discovery & Retention groups
• Weekly email + monthly newsletter copy
• Occasional templates for promotions

Option B (for those ready for results):
The YFP Content Studio (Audience Builder or Accelerator)

This is where everything changes.

• You get a Marketing Coach
• You get a Marketing Implementation Partner
• You get custom scripts
• You get help filming
• You get your reels edited
• You get content that actually attracts people
• You grow your online audience faster
• You stop freezing or guessing
• You move from invisible → seen → trusted

👉The Studio is the modern way to grow a wellness business — hands-on help creating content that works in 2025+.

5. Convert & Retain Customers Effortlessly

(This simplifies the business model and uses what you already built.)

Use the Marketing Hub’s automated follow-up:

• Email funnels built in
• Wellness Resource Center content
• The Learn & Earn system to keep customers engaged
• Monthly newsletters (done for you)
• Lead capture pages
• Product education content

👉Everything is built FOR THEM — no building websites, no designing funnels, no writing follow-up emails.

6. Optional Add-Ons for Growth

(This is where your remaining products live, without clutter.)

Available extras (a la carte):

• Custom branding bundles
• Seasonal Hub banner refreshes
• One-on-One coaching (optional, limited)
• Additional SmartSend texting packages
• Zoom enterprise